When you're looking for a franchise opportunity, a business directory can be a good place to start. There are directories that specialize in franchise opportunities as well, which might provide you with more focus. Some franchise directories focus on specific industries (like restaurants or home-based businesses). Others offer a wider view of the franchise world. Some helpful ways to select a successful franchise include:

• Making notes of how the franchisors advertise themselves
• Identifying things that different franchisors stress as important
• Making comparisons of several different franchises in the same industry
• Finding and participating in some online discussion groups about various franchise directories and businesses

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