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December 22, 2006, Newsletter Issue #44: Why a Franchise?
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Tip of the Week
*Purchasing a franchise helps you start a new business with some distinct advantages.
Your prospective customers have probably already heard the brand name or store name of the franchise so you gain instant market recognition. You get the benefit of other franchise's good customer service in other areas as well as the advertising benefits of purchasing as a group. In addition, franchise information gives you marketing tips, general business guidelines, and coaching to help you get started. Training and ongoing support while growing your new franchise business can be invaluable. Purchasing a franchise business is not a guarantee of success, although the risk of failure is reduced by buying a franchise. You'll need to work hard to be successful but, as you can see, franchises offer extra help and incentive.
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