August 27, 2010, Newsletter Issue #143: Participate In The Opening

Tip of the Week


You are committed to supporting your franchisee’s Grand Opening. While you can delegate the responsibility, it’s really best if you go yourself.

Plan to be onsite for 3 – 5 days. Arrive before the actual opening to assist with last minute details and approve the preparations. Make sure everything meets your standards for operation. If something doesn’t, help the franchisee develop a plan to get to where they need to be.

Circulate during the Grand Opening and monitor operations. You need to do this in a helpful and friendly manner, not as a lurking supervisor. After all, you’re the one with the experience and you want the franchisee to succeed.

After the grand opening spend time with the franchisee reviewing things that went wrong AND things that went right. It’s a stressful time and emotions are running high. There are going to be items that need improvement. Be constructive when you cite them. You’re the leader and you need to lead – not dictate. Before you attend the Grand Opening make sure your absence is covered at your own business.

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