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Using the web, franchise owners can communicate more readily with their franchisor. Franchisors can offer online manuals, training classes, webinars, and even a forum for franchise owners to share tips.
Rather than attending events held for franchise owners once or twice a year, the web allows franchise owners communicate daily as needed. Updated news, links to relevant articles, and promotional ideas can be sent out via email to franchise owners. Using the Internet, franchise business owners can learn how to improve their business on daily basis.